Who We Are

In today’s crowded market, features alone won’t win. Newton Day ignites buyer desire by going beyond products and unearthing your customers’ deepest needs. We craft compelling stories and build visually distinct brands that resonate emotionally, transforming businesses from product pushers into market leaders. Let’s ignite demand together.

Our Vision

We exist to give “apple-drop” moment’s to our clients and inject inspiration into Global 2000 blue chip brands. We deliver creative marketing solutions underpinned by our ability to get into the mind of the customer and build positive habits with them.

We believe in community centric marketing

We help brands to transition from high-cost, ineffective transactional outreach to value-building community-centric methods and techniques.

We run programs of collaborative subject-matter-led events

On behalf of brands that help them to communicate and build their value to the community of interest they serve (and belong to).

We create unique brand signatures

That bring a visual clarity and coherency to your brand communications, so audiences always know when a communication comes from your business.  Your original brand signature tells the best visual story of your brand-and it’s unique in every way to make sure you stand out in a crowd.


A UK headquartered business with a global footprint of clients, we like to deliver results that bring a smile to the faces of clients.  Our team can help to make your next big idea happen.

Our Culture

Tea or coffee drinker? We value the things that make us individuals and safeguard personal choices.  Many of our team are neurodivergent, all have a drive for creativity.  More than anything, we care that our team is happy and supported in their work.  You get better results that way.

We were one of the first companies to establish a 4-day 25-hour work week.  We’ve developed an approach to working together that works for us. We try our best to keep our people engaged, safe, healthy and, importantly, still feeling like part of a team.

Our Team

We’re proud to be the founders of theuwi.com, an enterprise focused on supporting positive employment in all its forms.

Ian C. Tomlin

Founder & CEO

Erica Birtles

Founder and Chief Marketing Officer

Mason Alexander

Digital Director

Eve Bluma Contact Profile

Eve Bluma

Editor in Chief & SEO Specialist

Kieran Bujdoso

Jake Ellis

Event Management

Read our case studies